Final Campaign Name, Logo and Slogan

We have decided to use the Name Regener8 because out of all the names with researched (e.g FreeSpace and Anti YOLO) we thought it had the correct balance between professional and serious and relate-able to teenagers.

The phone suits the Target Audience most because it is a desirable object to the teenagers rather than an older outdated phone or gadget. We chose to use a phone instead of another gadget because the phone represents the fact that teenagers are very social and this could also link to our social networking sites. 

We choice the slogan because it has brand continuity with the with our name and logo.